VISION: That children in every family have their own books at home so that they may become better readers, perform better in school and do better in life.
MISSION: Big Rig Books is a mobile literacy outreach initiative focused on fostering recreational reading beyond the classroom by encouraging reading and providing books for children and families in economically challenged, underserved communities and underperforming schools.
The Big Rig was a huge success. The children talked about the books to anyone that would listen and the little ones even showed their books to other visitors in the building. They told them about the Big Truck with books and the nice people that gave them a free book.
Williams Elementary School - Chicago
“I wanted to thank you for bringing your Big Rig Books to our school to kick off our Dr. Seuss night. Our children and their families loved your RIG and are asking us when you are coming back”.